Thursday, July 06, 2017

Survey for American Horse Council Foundation’s 2017 National Equine Economic Impact Study

June 2017

What is an Economic Impact study?


An economic Impact Study examines the effect an event or industry has on the economy. It usually measures business revenue, business profits, personal wages, and/or jobs. A study of the horse industry will document the economic effects of the racing, showing, recreation and other segments of the horse industry on the state and national economy. It will also provide invaluable demographic data, and insights into professions and related industries that are impacted by equine ownership. 

Why does the horse industry need a study?
Anecdotes have their place, but when it comes to proving our economic impact, we need credible proof. An Economic Impact Study will put data behind the economic and social benefits of the industry.

How can findings be used?

The Study will enable the horse industry to educate the public, the media and elected officials in Congress and state legislatures regarding the industry’s economic size, impact and importance. The study will also be helpful in a number of other ways:

• Help members of Congress and the public fully understand the impact of government action on the economy and the industry;
• Examine the consequences and impacts of economic development projects and efforts, such as real estate development (competition grounds), business openings and closures, and site selection projects. The analyses can also help increase community support for these projects, as well as help obtain grants, and tax incentives.
• Economic Impact Studies are used frequently in planning and decision making regarding product development and to aid in development of marketing strategies.

For more information and to take the survey, see
http://www.horsecouncil.org/2017-economic-impact-study/

Saturday, July 01, 2017

Back to Barefoot

Thehorse.com - Full Article

By Natalie DeFee Mendik, MA
Jun 13, 2017

Going barefoot can benefit hoof health, but consider management realities and athletic circumstances before pulling those shoes.

With today's hectic lifestyle, it's no wonder many people pursue a return to a more natural state--from the food they eat to the products they purchase. This desire for simplicity helps account for the back-to-barefoot trend many horse owners embrace, yet a one-size-fits-all approach rarely applies to hoof care. So what are the pros and cons of barefoot? How should owners best manage their barefoot charges? Let's take a look at the ins and outs of going sans shoes.

To Shoe or Not to Shoe?

To answer this question, we'll start by looking at how structures within the hoof are impacted. When the hoof contacts nonsandy ground, the footing that packs into the hoof (known as the dirt plug) stimulates the frog and sole and helps dissipate energy produced by the hoof's impact with the ground, says Robert Bowker, VMD, PhD, a professor in Michigan State University's Department of Pathobiology and Diagnostic Investigation...

Read more here:
http://www.thehorse.com/articles/31022/back-to-barefoot?utm_source=Newsletter&utm_medium=reader-favorites&utm_campaign=06-23-2017