Horse-canada.com - Full Story
By: Kim Izzo | March 12, 2024
If you’ve ever dismounted after a long day in the saddle and cracked open a cold one, maybe a certain iconic ad campaign came to mind. In the advertising world it’s all about creating a memorable moment to associate with a product and when it comes to beer and horses one brand has turned the combo into event television – Budweiser Clydesdales we’re looking at you.
A bottle and a can of beer.Now there’s a new draft in town: 805 Beer from Firestone Walker Brewing Company. The brand is also seeking must-watch status with its latest campaign released on International Women’s Day featuring a diverse cast of women athletes and creators, which Firestone Walker has dubbed “Authenticos.”
One of the women is American thru-rider Gillian Larson, who became the first solo thru-rider of the Pacific Crest Trail, as well as the youngest and only woman, when she completed it in 2014...
Read more here:
https://horse-canada.com/magazine/profiles/gillian-larsons-spirit-adventure/?vgo_ee=3y1b5t%2BQVxVR1TbQprB%2FQHY1wRusFwBxYaipWIbOZUf0bkn14vVE%3A84U56dVqAUq6dc8iuZO7mqiOO2Mp7uhh
Thursday, March 14, 2024
Wednesday, March 13, 2024
Expeditions team retraces steps of Snowshoe Thompson's mail route in 1856
GoldCountryMedia.com - Full Story
Expeditions team retraces steps of pioneer mailman's route in 1856
Lia Carotta
Mar 09, 2024
The Auburn State Theatre invites the public to come meet the History Expeditions Team – comprised of local endurance athletes – as they share stories and video of their newest adventure and participate in a Q&A at 7 p.m. Friday, March 15, at the Odd Fellows Lodge #7 in Auburn, 1226-1/2 Lincoln Way.
To honor John “Snowshoe” Thompson, pioneering mailman of the Sierra, the History Expeditions Team was scheduled to set out March 6 on a never-before-attempted 100-mile trek across the Sierra Nevada mountains from Placerville to Genoa, Nevada. This route retraces Thompson’s inaugural 1856 mail route, where the legendary mailman weathered huge snowdrifts on massive 25-pound skis, carrying his 100-pound load of mail and ore.
This event is a fundraiser for the History Expedition's publication of TEVIS - The Places We Ride - Celebrating Seven Decades of American Endurance Riding History.
History Expeditions co-founders Bob Crowley and Tim Twietmeyer, veteran ultra-distance trail runners and amateur historians, accompanied by Jennifer Hemmen, a versatile ultra-distance and adventure athlete; Elke Reimer, a veteran ultra-distance runner, backpacker and trail steward; and Hal Hall, an accomplished endurance equestrian rider and historian, will trek and ski the rugged Sierra terrain, following Thompson’s mail route...
Read more here:
https://goldcountrymedia.com/news/298496/expeditions-team-retraces-steps-of-snowshoe-thompsons-mail-route-in-1856/
Expeditions team retraces steps of pioneer mailman's route in 1856
Lia Carotta
Mar 09, 2024
The Auburn State Theatre invites the public to come meet the History Expeditions Team – comprised of local endurance athletes – as they share stories and video of their newest adventure and participate in a Q&A at 7 p.m. Friday, March 15, at the Odd Fellows Lodge #7 in Auburn, 1226-1/2 Lincoln Way.
To honor John “Snowshoe” Thompson, pioneering mailman of the Sierra, the History Expeditions Team was scheduled to set out March 6 on a never-before-attempted 100-mile trek across the Sierra Nevada mountains from Placerville to Genoa, Nevada. This route retraces Thompson’s inaugural 1856 mail route, where the legendary mailman weathered huge snowdrifts on massive 25-pound skis, carrying his 100-pound load of mail and ore.
This event is a fundraiser for the History Expedition's publication of TEVIS - The Places We Ride - Celebrating Seven Decades of American Endurance Riding History.
History Expeditions co-founders Bob Crowley and Tim Twietmeyer, veteran ultra-distance trail runners and amateur historians, accompanied by Jennifer Hemmen, a versatile ultra-distance and adventure athlete; Elke Reimer, a veteran ultra-distance runner, backpacker and trail steward; and Hal Hall, an accomplished endurance equestrian rider and historian, will trek and ski the rugged Sierra terrain, following Thompson’s mail route...
Read more here:
https://goldcountrymedia.com/news/298496/expeditions-team-retraces-steps-of-snowshoe-thompsons-mail-route-in-1856/
Friday, March 01, 2024
On the Road: Walking Coast to Coast With 3 Mustangs
LancasterFarming.com - Full Article
Stan Hough, shough@lancasterfarming.com
Feb 22, 2024
When I caught up with Jake Harvath on a cold February night, he was in Bentonville, Arkansas, having just spent a long day navigating about 20 miles in the saddle on unfamiliar county roads, bike trails, highways and main streets far from his Utah home.
And he had just finished with what is essentially the golden rule for horsemen: Horse care comes first; his needs second. It’s likely that credo will never be more important given Harvath’s present circumstances.
In September, he gathered his small string of three adopted mustangs, filled his pack saddles and set out on a 7,200-mile, 30-state journey that will take him from Utah to New Jersey to California and then back to his home in Heber City, Utah.
He’s named it the “Year of the Mustang” and he has using YouTube, Instagram, TikTok and Facebook to chronicle the journey, posting updates and videos once a week.
Harvath’s improbable attempt to traverse the country on horseback was designed to raise awareness of the plight of America’s wild horses, mustangs who are struggling to keep their place and relevance in the West, while some 60,000-plus sit in federal holding pens as part of a flaring controversy that has no end in sight...
Read more here:
https://www.lancasterfarming.com/country-life/mid-atlantic-horse/on-the-road-walking-coast-to-coast-with-3-mustangs/article_52f1c59c-fe6b-53d1-966f-7576383672ae.html
Stan Hough, shough@lancasterfarming.com
Feb 22, 2024
When I caught up with Jake Harvath on a cold February night, he was in Bentonville, Arkansas, having just spent a long day navigating about 20 miles in the saddle on unfamiliar county roads, bike trails, highways and main streets far from his Utah home.
And he had just finished with what is essentially the golden rule for horsemen: Horse care comes first; his needs second. It’s likely that credo will never be more important given Harvath’s present circumstances.
In September, he gathered his small string of three adopted mustangs, filled his pack saddles and set out on a 7,200-mile, 30-state journey that will take him from Utah to New Jersey to California and then back to his home in Heber City, Utah.
He’s named it the “Year of the Mustang” and he has using YouTube, Instagram, TikTok and Facebook to chronicle the journey, posting updates and videos once a week.
Harvath’s improbable attempt to traverse the country on horseback was designed to raise awareness of the plight of America’s wild horses, mustangs who are struggling to keep their place and relevance in the West, while some 60,000-plus sit in federal holding pens as part of a flaring controversy that has no end in sight...
Read more here:
https://www.lancasterfarming.com/country-life/mid-atlantic-horse/on-the-road-walking-coast-to-coast-with-3-mustangs/article_52f1c59c-fe6b-53d1-966f-7576383672ae.html
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