Saturday, January 11, 2014

Troxel Launches Fashion-Forward Headliners

Helmets get a new look with bold graphics and animal prints

January 10th, 2014
San Diego

Troxel LLC, the worldwide leader in ASTM/SEI-certified equestrian helmets, is excited to announce the introduction of trendsetting helmet headliners to its best-selling Rebel and Liberty helmets.

Cheetah and zebra animal prints are wildly popular in the equestrian world of boots, belts, blankets, and now helmets with Troxel’s introduction of the new headliners.

“We are truly thrilled to be the first company to introduce fashionable headliner options for equestrian helmets. These colorful headliners are a fun, new territory for Troxel and we are excited to see what our customers think of them,” said Troxel’s CEO, Shay Timms.

The new headliners will be available in Troxel’s Rebel western helmet series, which includes four edgy graphics: Rocker, Cross, Star and the soon-to-be-released, Rebel Rose. The Rebel Rose western helmet, featuring a western-inspired rose and horseshoe design, will be available in two colors: Turquoise Rose with a turquoise zebra print headliner and Pink Rose with a pink zebra headliner. The Rebel Rocker and Rebel Cross western helmets will showcase new zebra and cheetah headliners.

Troxel’s Ruby and Fuchsia Liberty schooling helmets will also get an update with cheetah headliners and the inclusion of Troxel’s popular GPS II dial fit technology.

The new headliners for the Rebel and Liberty helmets will be available for pre-order at the Denver International Western/English Apparel & Equipment Market, January 10th-14th, 2014.

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